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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

Question 1

Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choosethree.)

A. Minimize complaints and bounces to establish a good reputation with each ISP.
B. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
C. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
D. Send carefully planned content to highly engaged recipients.
E. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.

Question 2

Your client wants to ensure that their Event Data Feeds are secure while the files are stored on the server.
What step should you take to encrypt the files?

A. Import a public encryption key the customer created to be used when the export runs.
B. Create a Responsys security key in the Account Administration screen. Import this key when creating the export.
C. Create new credentials specifically for the export job that no one knows and that passes the Responsys password integrity checker.
D. Import a private encryption key the customer created to be used when the export runs.

Question 3

In RPL, how do you reference a value in a data source?

A. data_source_alias.filed_name_alias
B. data_source.field_name
C. project_name.field_name
D. fieldname

Question 4

You are setting up an SFTP gateway to establish the connectionbetween the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)

A. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
B. Oracle must generate a public/private key pair for the client to establish the secure connection.
C. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
D. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the clientand the Responsys Platform.

Question 5

Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?

A. In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
B. In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
C. In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns.
D. In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.

Solutions: